This is transQUER

Excellent storytelling for healthcare, life sciences and technology

Storytelling and content marketing aren’t new to us. TransQUER’s experienced team knows that our clients’ target groups appreciate content that informs, educates and entertains. So grab their interest. Tell them your stories. Get them excited.

This is where we start: We combine high-quality journalism with innovative marketing methods. We create content-driven communication strategies aligned with your corporate goals. From idea to performance management, we stand for genuine communication that is based on unique scripts, and we always provide high user value for your target group. Your customers get the information they need and the emotion they want.

We develop and launch content marketing projects in the areas of healthcare, life sciences and technology – with the highest level of subject expertise, a holistic strategy, efficient and flexible processes and a customized design. We create editorial content for print, digital and social media, from opulent feature articles to tweets, from video interviews to infographics.

This is how we help you develop and write your company’s success story. We’ll help you put it into words. And pictures. And videos. And more.

Do you have a project in mind? We’d love to hear from you. Let’s talk.

OUR TEAM

Caroline Apalaghiei

Content Creation & Campaigning

The world of words is her home: With a degree in German literature, she knows exactly what makes a good story. Thanks to her experience in proofreading and layout design, she also stages healthcare and science topics in a visually perfect setting. Well-read and fluent in Romanian, French and English, she always sets creative accents – with words as well as moving images. Her story elements all have the right balance, just like mind and body after her daily yoga exercise.

caroline.apalaghiei@transquer.de

Markus Borgmann

Content Creation & Campaigning

Whether print, radio or TV, sports scientist and German linguist Markus Borgmann, approaches new projects with multimedia in mind. His specialty is the world of digital film. Trained in editing at the Sky (Germany) television headquarters, he likes to view life through the lens of a camera and optimize film images at work, and in his free time, too. He thinks laterally across different industries – and assembles impressions and ideas into exciting slideshows and video stories.

markus.borgmann@transquer.de

Benjamin Eberhardt

Content Creation & Campaigning

Coming directly from the research lab, this biologist is now writing his way through life sciences at transQUER. In the laboratory, his focus was on bacteria, but in journalism, Benjamin Eberhardt delivers competence and knowledge that goes far beyond single-celled organisms. As a scientist, his creativity shines in the exciting stories for print and online media that he produces for our customers. With an ear to audio, this editor in the team also records and edits audio files – here, too, he explains science pitch-perfect for each audience.

benjamin.eberhardt@transquer.de

Dr. Jens Föller

Content Creation & Campaigning

He wanted to be able to name organisms correctly and to understand complex biological processes. Those are two reasons why Jens Foeller studied biology. Today, his interests encompass the entire spectrum of natural sciences, and he continually scans the horizon for his next subject. He researches topics extensively, then compiles engaging narratives tailored to various target groups. His strengths lie in inspiring people, igniting interest and elevating enthusiasm for his chosen discipline – and, in this way, moving science into the focus of society.

jens.foeller@transquer.de

Dr. Chiara Gentilini

Content Creation & Campaigning

How do complex systems in the human body work – and why? These are some of the questions that drive this experienced physician’s research, and which have motivated many of her publications in medicine. Born in Trento, Italy, Dr. Chiara Gentilini studied medicine in Austria (University of Innsbruck), and completed her medical training at the University of Leipzig and at the Charité University Hospital in Berlin. She speaks five languages fluently: German, English, Italian, French ¬– and science. Her fields of expertise include hematology, stem cell transplantation and immunotherapies. With a great thirst for research and a hunger for knowledge, she’s driven to create optimal content.

chiara.gentilini@transquer.de

Katrin Haasis-Schmidt

Content Creation & Campaigning

Public relations and corporate communications are her areas of expertise. With a degree in science and business journalism, Katrin Haasis-Schmidt has an international orientation, affinity for EU topics and experience in the small and medium-sized enterprise sector. Her specialties include industrial and political issues. Research trips regularly offer inspiration for her insightful articles. For one project, she even flew halfway across the world – to Australia. This executive project manager conveys her enthusiasm for what is going on in the world through multimedia, for example, with engaging stories for the corporate magazine of a life-sciences German stock market-listed company.

katrin.haasis-schmidt@transquer.de

Michael Kömpf

Founder and Managing Director

The experienced journalist founded the agency “wissen + konzepte” in 2005 – today a division of transQUER GmbH. Michael Koempf has sound knowledge of natural science and technology, as well as extensive experience in the media and marketing sectors. Thanks to his nearly 20 years of experience in business, publishing, public relations and marketing, he unites the myriad of areas that are necessary for professional innovation communication – across all sectors.

michael.koempf@transquer.de

Kim Kathrin Leidig

Content Creation & Campaigning, Office Head (Gießen)

With a degree in German, and multimedia training, Kim Kathrin Leidig is fascinated by the diversity of natural sciences. Literature and cultural sciences are her fields of expertise – and language and communication her tools. With great enthusiasm, she transforms complex life-science topics including nutrition, health, nature and medicine into intelligent texts and lively concepts. Whether in German or English, she maneuvers elegantly through the worlds of print, online media, social media and video.

kim.leidig@transquer.de

Bernadette Leitner

Strategy & Consulting

As a trained carpenter with a degree in business administration, Bernadette Leitner has a second sense for the wishes and goals of our customers. With the right digital tools, she knows how to tailor social media and online marketing strategies to our customers and give them polish and the finishing touch. She can rely on her eye for good design, an insatiable curiosity for digital trends and a penchant for figures and analytics.

bernadette.leitner@transquer.de

Bernd Lindemann

Director Strategy & Consulting

The linguist Bernd Lindemann is fascinated by the all-pervasive language we call “internet,” and that people can always carry it around in their smartphones. For more than ten years he has been developing digital and digitization strategies, first for a major publishing house, later as director of a digital agency he founded with customers from trade, media and industry. At transQUER, too, he is always driven by the question of how to use digital channels to put content at center stage, and to reach appropriate target groups while supporting company goals.

bernd.lindemann@transquer.de

Martin Maly

Content Creation & Campaigning

With degrees in physics and science journalism, Martin Maly places special storytelling demands on his texts. They must not only be informative but also entertaining – and tell a story. This technical editor is also a sports enthusiast who writes vivid reports and profiles in his areas of interest. At transQUER he devotes himself primarily to technical stories, yet is also curious about other topics. Born in Poland, he thinks multilingually and speaks six languages.

martin.maly@transquer.de

Maren Michel

Content Creation & Campaigning

As a writer for film, television, and media, Maren Michel brings expertise in building stories for professional purposes. She’s skilled at adapting message to medium whether the story uses two words or two thousand – and she’ll find every misplaced comma while she’s at it. Originally from Los Angeles, California, her focus is transforming ideas into strategic storytelling for both local and international audiences.

maren.michel@transquer.de

Sybille Möckl

Content Creation & Campaigning

This graduate of biology wholly subscribes to the logical explanations that science strives for. Sybille Moeckl believes that the perfect story has to be exciting, yet at the same time, conveying everything worth knowing in an easily digestible .form. For this trained journalist, who has worked for various media companies, there is not ONE format – she thinks and works in multimedia formats. Whether texts, infographics or animations, she tells stories in countless ways, employing all possible creative storytelling avenues for print and online publications.

sybille.moeckl@transquer.de

Christiane Polok

Assistenz der Geschäftsführung

Christiane Polok aligns the creative processes at transQUER. As Management Assistant, she supports all finance and controlling processes. Following her training as a wholesale and foreign trade assistant, this insurance specialist gained many years of experience as an administrative and sales assistant in the insurance industry. Through her outstanding interpersonal skills and supportive manner, she not only helps her colleagues with internal organization, but she is the first point of contact for transQUER’s customers.

christiane.polok@transquer.de

Fabian Rohmann

Content Creation & Campaigning

This historian at transQUER enjoys looking to the future with a view of the past. Fabian Rohmann has been fascinated by natural sciences (especially biology) and technology since his school days. He wrote his master’s thesis on the subject of technical history – and investigated which innovations led to the popular spread of newspapers in 19th century Germany. With team spirit, energy, and powered by a dose of chocolate, he is well equipped to present complex topics in an accessible way.

fabian.rohmann@transquer.de

Yannick Schäfer

Content Creation & Campaigning

Whether numbers, words or models, this economics student can always put them in the context of the bigger picture, and this helps him to present even complex topcs in an easy-to-understand way. As an educator at “two4science,” which offers science activities for children and adults, Yannick Schaefer successfully demonstrated his skill and passion for sharing knowledge. Born in central Hesse, he knows the region and its people like the back of his hand. He also feels at home in the social media world, senses trends in the making and he understands how young audiences tick.

yannick.schaefer@transquer.de

Carol Scheunemann

Content Creation & Campaigning

Outfitted with studies in German and politics, the US-American set off on a text journey. As a multilingual editor and author, she shares her discoveries through lively print stories and audio interviews for trade magazines, primarily in the fields of business, sports, and tourism. The English native-speaker navigates skillfully through science and technology topics, too, and presents complex concepts clearly for general audiences.

carol.scheunemann@transquer.de

Elisa Schröer

Content Creation & Campaigning

This food chemist and cosmetic scientist is familiar with both the technical application as well as the theoretical analysis of research. Her curiosity and thirst for knowledge drive her to continue investigating new topic areas. With creative ideas and in-depth knowledge, Elisa Schroeer communicates complex relationships between the life sciences and healthcare. In multimedia, this former competitive dancer moves skillfully between thematic worlds.

elisa.schroeer@transquer.de

Clara Stark

Content Creation & Campaigning

As a trained editor and molecular physician, Clara Stark writes exciting magazine stories, concise web texts and thoroughly researched speeches and press releases all with the same high quality. This science journalist has an extensive network within the research community, and always has her finger on the pulse of the latest developments in medicine, health and biotechnology.

clara.stark@transquer.de

Manuel Teubert

Content Creation & Campaigning

“Just do it” is a slogan to live by for this spirited media all-rounder and passionate glider pilot. After studying International Business Administration, Manuel is flying high and enthusiastically developing attention-getting digital campaigns for our clients. He is well versed in the tools of online marketing and employs them skillfully.

manuel.teubert@transquer.de

Julia Weyrauch

Content Creation & Campaigning, Office Head (Munich)

She wants to understand the world and describe it in its complexity. As a biologist, Julia Weyrauch has a deep understanding of natural and medical topics, which she presents in an easily comprehensible way. Adding to her experience in the laboratory, she proves her skills as a journalist every day – in all forms of media. From radio and print to TV and social media, she can look back on many years of practical experience. Both at home and abroad, she is interested in the people and stories behind the facts.

julia.weyrauch@transquer.de

Dr. Caroline Zörlein

Content Creation & Campaigning

This science journalist with a PhD in chemistry works for corporate publishing magazines, and writes for general media. Caroline Zoerlein also manages our “Young Content” area, where she reports on current-interest topics arising from research, technology and medicine. For the youth audience, she creates exciting, educational and age-appropriate material.

caroline.zoerlein@transquer.de